New Client Questionnaire – Local PPC

What makes you unique from your competition?
Who are your top 3 online competitors specifically in the PPC space?
Please provide URLs. One URL per line.
How do you achieve most of your customers?
What is your desired CPL (cost per lead)?
What is your lead conversion rate?

e.g. if you receive 10 qualified leads what is their closing percentage
What is your average revenue per closed deal?
What is your average profit margin?
What seasonalities affect your industry/organization?

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